{"title":"Iles Formula","description":null,"products":[{"product_id":"shampoo-4","title":"Shampoo","description":"\u003cp\u003eStep 1: \u003cstrong\u003eCleanse\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe Iles Formula Shampoo delivers\u003c\/span\u003e\u003cspan\u003e \u003cstrong\u003evisible bounce and luster from the first use, leaving all hair types soft and unforgettably manageable.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\u003cspan\u003eAward Winning\u003c\/span\u003e\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003eCalms sensitive scalps, psoriasis, eczema, dermatitis, babies cradle cap.\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003eClinically proven to stop hair breakage up to 89% from first use. (Softens brittle hair.)\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003eColor-safe\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003eNon-negotiable on extension hair\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003eSuitable for all ages \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eBest used as part of the 3-Step Ritual: Cleanse + Repair + Protect = The Signature Collection\u003c\/p\u003e","brand":"Iles Formula","offers":[{"title":"200ml","offer_id":52306561204455,"sku":"IFSH100-68","price":60.0,"currency_code":"CAD","in_stock":true},{"title":"1L","offer_id":52306655346919,"sku":"IFSH100R-1L","price":220.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0307\/4179\/0855\/files\/ifsh100-68-1.jpg?v=1785184682"},{"product_id":"hard-water-shampoo","title":"Hard Water Shampoo","description":"\u003cp\u003eCleanse for Hard Water Areas\u003c\/p\u003e\n\u003cp\u003eOur Hard Water Shampoo is based off of the Iles Formula Signature Shampoo formulation, dosed accordingly for hard water areas.\u003c\/p\u003e\n\u003cp\u003eUnlike clarifying or chelating shampoos, it gently cleanses without aggressively stripping the hair, ensuring your hair remains protected, healthy, and lustrous.\u003c\/p\u003e\n\u003cp\u003eSuitable for all ages and hair types.\u003c\/p\u003e","brand":"Iles Formula","offers":[{"title":"200ml","offer_id":52306562351335,"sku":"IFSHH110-68","price":63.0,"currency_code":"CAD","in_stock":true},{"title":"1L","offer_id":52306656035047,"sku":"IFSHH110R-1L","price":240.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0307\/4179\/0855\/files\/ifshh110-68-1.jpg?v=1785184533"},{"product_id":"conditioner-3","title":"Conditioner","description":"\u003cp\u003eStep 2: Instant Repair\u003c\/p\u003e\n\u003cp\u003eSpectacular hair transformation with immediate results across all hair types. The more compromised the hair, the more phenomenal are the results.\u003c\/p\u003e\n\u003cp\u003eMulti award winning\u003cbr\u003eClinically proven when used alongside the Iles Formula Shampoo to stop hair breakage up to 89% on the first use (softens brittle hair).\u003cbr\u003eNo residue = no weight\u003cbr\u003eIdeal for coloured and chemically treated hair\u003cbr\u003eNon-negotiable for hair extensions \u003c\/p\u003e","brand":"Iles Formula","offers":[{"title":"200ml","offer_id":52306565497063,"sku":"IFCO200-68","price":70.0,"currency_code":"CAD","in_stock":true},{"title":"1L","offer_id":52306656198887,"sku":"IFSH200R-1L","price":254.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0307\/4179\/0855\/files\/ifco200-68-1.jpg?v=1785184448"},{"product_id":"finishing-serum","title":"Finishing Serum","description":"\u003cp dir=\"ltr\"\u003eStep 3: \u003cstrong\u003eProtect\u003c\/strong\u003e  \u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eProtection against Heated Tools + UV assault + Color Fade + Humidity\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cspan\u003eAward Winning \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eCult\u003c\/strong\u003e \u003c\/span\u003e\u003cspan\u003eformula \u003c\/span\u003e\u003cstrong\u003ehas the power when heat activated  to instantly transform dull and lifeless hair to lustrous, sumptuous unforgettable silk texture.\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003eA favourite on red carpets and in studio work. Unlike traditional styling products this formula retains its memory without stiffness and re-adapts to your every command, day after day. The result is spun silk lustrous,\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003esuppleness without weighing the hair down.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003eBuilds volume into thin fine hair + calms down thick, coarse hair \u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003eBest when blow dried into wet hair, then used daily on dry hair to maintain protection.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eBest used as part of the 3-Step Ritual: Cleanse + Repair + Protect = The Signature Collection\u003c\/p\u003e","brand":"Iles Formula","offers":[{"title":"200ml","offer_id":52306569789671,"sku":"IFFS300-68","price":73.0,"currency_code":"CAD","in_stock":true},{"title":"500ml","offer_id":52306656428263,"sku":"IFFS300R-500","price":163.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0307\/4179\/0855\/files\/iffs300-68-1.jpg?v=1785184296"},{"product_id":"hair-mask-1","title":"Hair Mask","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eNourish + Strengthen\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe most sumptuous cocktail for the hair and scalp \u003cb id=\"docs-internal-guid-24b18ec0-7fff-61f7-3e1f-29d2e060786b\"\u003edelivering pure hydration and extra suppleness to your hair, leaving it luxuriously soft and manageable. \u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\u003cspan\u003eNo excess weight\u003c\/span\u003e\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003eVitamin infused so apply liberally to the scalp too\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003eColor-safe\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003eFor All Hair Types: Thin fine hair use once a month, highly textured coarse hair  can be used every week.\u003cspan\u003e \u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFor premium results use between the Iles Formula Shampoo and  Iles Formula 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role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eOne-month supply\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eBotanical + Fast-Absorbing + Lightweight + Fragrance-Free\u003c\/strong\u003e\u003c\/p\u003e","brand":"Iles Formula","offers":[{"title":"50ml","offer_id":52306580635879,"sku":"IFSHRB800","price":128.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0307\/4179\/0855\/files\/ifshrb800-1.jpg?v=1785183355"},{"product_id":"grey-delay-booster","title":"Grey-Delay Booster","description":"\u003cp\u003e\u003cem\u003eMelanin Booster: \u003c\/em\u003e\u003cstrong\u003eThis booster stimulates melanin production, restoring the natural hair color within one's DNA.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eRestore your natural hair color and prevent premature greying with our Grey Delay Booster, a powerful, drug-free, botanical leave-in treatment featuring Silverfree™️ 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Best results acquired on individuals with up to 30% of grey. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFor daily use on a wet or dry scalp. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eBotanical + Fast-Absorbing + Pigment Free + Lightweight + Residue-Free + Fragrance-Free\u003c\/strong\u003e\u003c\/p\u003e","brand":"Iles Formula","offers":[{"title":"50ml","offer_id":52306581881063,"sku":"IFGDB1000","price":128.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0307\/4179\/0855\/files\/ifgdb1000-1.jpg?v=1785183216"},{"product_id":"rinseless-root-refresh","title":"Rinseless Root Refresh","description":"\u003cp class=\"p1\"\u003e\u003cem\u003e\u003cspan class=\"s1\"\u003eA Botanical, Rinse-Free Alternative to Dry Shampoo\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\u003cspan\u003eMulti Award winning\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAbsorbs excess sebum a\u003cspan\u003end  sweat \u003c\/span\u003e\u003cspan\u003ewhile balancing a healthy scalp microbiome\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003edelivering \u003c\/span\u003e\u003cspan\u003egorgeous root volume and a luxurious, soft freshness to the hair.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003eExtend the time between shampoos with this botanical, rinse-free root cleanse to freshen the scalp + hair.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003eExcellent to use as a styling product to pump volume into the roots.\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003eExcellent to freshen up a flattened crown after a nights sleep.\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003eNo residue can be a seen across all hair colors \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Iles Formula","offers":[{"title":"100ml","offer_id":52306582733031,"sku":"IFRR1200-34","price":52.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0307\/4179\/0855\/files\/ifrr1200-34-1.jpg?v=1785183000"},{"product_id":"hair-turban-towel","title":"Hair Turban Towel","description":"\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eMicrofiber Hair Turban Towel\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eSoft, extra-absorbent microfiber gently dries hair quickly without friction\u003c\/span\u003e\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eReduces static, frizz, and breakage for smooth, manageable hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eExtra-long design accommodates long hair and extensions\u003c\/span\u003e\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eFeatures a secure button-loop closure for effortless styling and wear\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Iles Formula","offers":[{"title":"White","offer_id":52306584371431,"sku":"IF-TURBAN-WHITE","price":45.0,"currency_code":"CAD","in_stock":true},{"title":"Grey","offer_id":52306610290919,"sku":"IF-TURBAN-GREY","price":45.0,"currency_code":"CAD","in_stock":true},{"title":"Blue","offer_id":52306610323687,"sku":"IF-TOWEL-BLUE","price":45.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0307\/4179\/0855\/files\/if-turban-white-1.jpg?v=1785182722"},{"product_id":"signature-collection-box","title":"Signature Collection Box","description":"\u003cp\u003eThe 3-Step Ritual: \u003cstrong\u003eCleanse + Repair + Protect\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eInstantly transforms dry, dull, lifeless hair into sumptuous, lustrous, unforgettable texture.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eClinically proven to stop and prevent hair breakage up to 89% on first use.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eExcellent on virgin hair, phenomenal on problematic hair.\u003c\/p\u003e","brand":"Iles Formula","offers":[{"title":"Default Title","offer_id":52306610946279,"sku":"IF123-69","price":200.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0307\/4179\/0855\/files\/if123-69-1.jpg?v=1785182560"},{"product_id":"the-mini-signature-collection","title":"The Mini Signature Collection","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe Mini Iles Formula Essentials for All Hair Types\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAn excellent way to discover the Iles Formula  Signature Collection in our mini  refillable travel size. 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