Iles Formula Shampoo

Step 1: Cleanse

The Iles Formula Shampoo delivers visible bounce and luster from the first use, leaving all hair types soft and unforgettably manageable.

• Award Winning
• Calms sensitive scalps, psoriasis, eczema, dermatitis, babies cradle cap.
• Clinically proven to stop hair breakage up to 89% from first use. (Softens brittle hair.)
• Color-safe
• Non-negotiable on extension hair
• Suitable for all ages 

Best used as part of the 3-Step Ritual: Cleanse + Repair + Protect = The Signature Collection

・Apply to very wet hair.

・Add more water while massaging, not more product. Water is the key to activating an indulgent lather.

・An abundance of lather indicates correct usage of the shampoo.

・In the case of hair breakage, this lather should be brought all the way to the ends. Allow the mousse to sit on the mid length and ends for about 1 minute. This starts the repair process by softening brittle hair.

・Rinse thoroughly.

・Repeat.

・For very damaged or broken hair, we advise a 3rd shampoo.

・For maximum results, use with the Iles Formula Conditioner (2) + Iles Formula Finishing Serum (3).

Water / Aqua / Eau, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Sodium Cocoyl Isethionate, Sodium Methyl Oleoyl Taurate, Pentaclethra Macroloba Seed Oil, Polymnia Sonchifolia Root Juice, Hydrolyzed Silk, Panthenol, Polyquaternium-7, Polyquaternium-10, Propylene Carbonate, Glycol Distearate, Benzoic Acid, Behenyl / Stearyl Aminopropanediol Esters, Laureth-4, Sea Salt, Dehydroacetic Acid, Propanediol, PVP, Xanthan Gum, Citric Acid, Fragrance (Parfum)*

* No Allergens